Dan Senor and Saul Singer
I LOVED this book…
I have a special place in my heart for Israel, and the multilayered reasons for that do not even fit in the “What in The World Does This Have to Do with Pets?” section of this website. That would be another website entirely! The history contained in this book is fascinating, and has changed the way I view world history overall.
But this is not a book about heart or emotions or passion. It is a book about achieving success against seemingly insurmountable odds, which is a theme that I absolutely love. It is a book about Israel, which I have already told you I love, and it is a book about entrepreneurs and start-up companies, especially those in the technology sector, which, until this past week, I did not care one bit about. In fact, I had to open the book and change every single vowel in my spelling of entrepreneurs, as I am quite sure I have not ever used the word before today.
And I love that about the book too. I found myself caring very much why start-ups are successful or not, why Israeli start-ups tend to be SO successful, and even caring about the details of the businesses profiled in the book.
I suppose most of all I love a book that can make me care about things I did not know I would care about. And in that regard above all, this is a great book.
Bunny Trails: The publishing company of this book intrigues me. The book was published in November 2009 by Twelve. They publish at most one book a month and invest in the long term success of the books they publish. When I have time, I will read the other books published by Twelve. Theoretically, if I can catch up with what they have published so far, I should be able to keep up by reading one book a month. Woo! I need another reading project! Well, no I don’t. But I am excited to have one.